Advertise with us.
At People Matters, we believe great brands don't just advertise. They contribute, they influence, and they become part of a larger story.
Our story began with a simple idea: conversations around people and work deserved more depth and purpose. Since then, we've grown into one of Asia's most trusted voices in this space, bringing together content, community, and commerce in powerful ways.
From high-impact conferences to insight-driven digital campaigns, from branded content that connects to awards that celebrate excellence, we create opportunities where your brand doesn't just get seen. It gets remembered. And more importantly, it gets talked about by the right people in the right rooms.
We bring your message into spaces that matter, where leaders gather, where decisions are made, and where the future of work is shaped.
OUR MISSION:
People Matters empowers leaders and organizations with insights and experiences that shape the future of work. By connecting business, creativity, technology, and community, we inspire new thinking, foster action, and advance the impact of people and work in society.

OUR REACH:
Partner with People Matters Studios to connect with a highly engaged audience of HR and talent professionals through unparalleled insights in the space of people & work into the unique opportunities of the APAC market
2.5 Million+
1.5 Million+
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10 Million+
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People Matters is a pan-Asian, digital, subscription-supported publication headquartered in Gurugram, India. Founded by experienced professionals in the HR and leadership space, People Matters pioneered focused, in-depth online journalism for the world of work. Born in January 2009 into a landscape saturated with fleeting HR "content," we chose to forge a path of substance and insight. People Matters pioneered a new standard for reporting on talent, leadership, and the future of work in Asia. Since our inception, we've published thousands of articles, reports, and analyses that have shaped conversations and influenced decisions, and we are proud of the impact we've created.
India, ANZ, ME & Global Website
People Matters digital platforms for India, ANZ, and Southeast Asia are designed to meet the unique needs of each region's talent and leadership landscape. From policy-shaping conversations in India to people innovation in ANZ and the evolving work dynamics in Southeast Asia—each platform delivers insight-led content rooted in local context, forming a powerful ecosystem to inform and influence the people agenda.
Expert Conversations & Analysis
Expert Conversations & Analysis brings together the sharpest minds in leadership, work, and workplace transformation to decode what's next. Through interviews, panels, and strategic commentary, we deliver curated insights from top industry voices—offering clarity and context for leaders navigating change. Always bold, always relevant.
Unplugged Podcast
People Matters CEO and Editor-in-Chief Ester Martinez gives you a candid, insider look at what it takes to be among the best of the best in People & Work in Asia Pacific.
The Big Question
A series of discussions on LinkedIn with notable industry leaders offering insights and perspectives on some of the most urgent issues in the realm of people and work.
Leading Edge
A powerhouse series of exclusive interviews with global CEOs and MDs from leading organisations covering leadership, hybrid work, employee well-being, DEI and the larger world of work.
Brand Reachout Initiative
Brand Reachout Initiative is People Matters' strategic platform for organisations to amplify their voice and engage meaningfully with the world of work. Through contextual content and targeted distribution, we connect brands with HR leaders and decision-makers across India, ANZ, and Southeast Asia—delivering visibility, credibility, and purpose-driven thought leadership.
Campaigns That Delivered
Witness innovative ways leading brands have partnered with People Matters to reach their target audience and achieve their marketing goals. Our case studies showcase successful advertising and brand integration campaigns that have delivered exceptional results. Explore how we can help you create a compelling narrative and connect with the HR and talent management community.


2023
Keka
To present KEKA as the SME HRTech Leader in the SME/MSME space. Driving meaningful engagements & business conversations with the defined SME/MSME target. We can add this Step-by-step guide on how to ramp up your HR practice through actionable insights and future trends that enable growth and improve experience. Access to thoughts and opinions of some of the top minds in the industry and a closer look at how they are tackling pressing talent issues
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2022-2023
Medibuddy
As an integrated content marketing, digital outreach, & lead generation annual campaign with Medibuddy, focussed on mid size - enterprise organisations that has an organisation strength of >2000. With the multi product line - multi channel approach to reach out to the bigger community, we tried to solve their challenges and provide them with mediums to enhance their organisational wellness practices, at the same time, providing the partner with exclusive insights on the trends, first of its kind assets and user profiles for brand building and reachout.
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2024
Servicenow
The New HR Frontier by People Matters and ServiceNow was an APAC-wide virtual campaign, engaging HR leaders through various content assets, podcasts, and exclusive leader discussions. The objective was to engage top talent leaders across major geographies in APAC, position ServiceNow as a key partner in future-proofing HR, generate sales leads, and deliver actionable insights and solutions to critical challenges.
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2023-2024
Darwinbox
The People Matters and Darwinbox's HR Evolution Perspectives 2023: Empower and Evolve research study is the largest HR study in APAC that uncovers deep insights and presents wide-ranging perspectives on the future of HR in the region. The landmark report is the largest study of its kind in the region, gathering responses from over 1,200 HR practitioners, 350 CXOs and around 1,500 employees, bringing together both employer and employee voices to showcase evolving priorities and enable strategic change.
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