DUBAL Extrusion Investment (DEI) has appointed Faisal Sarhan as the new CEO of its wholly owned local aluminium extrusion company, OSE Industries, effective immediately.

Faisal brings over 27 years of industry expertise to his new role, having held key positions at leading organisations including Emirates Global Aluminium (EGA), GE Energy, JDS Uniphase, and Amphenol. He served at EGA for more than 18 years, most recently as Senior Manager of Marketing & Sales. 

Faisal assumed the role of Deputy CEO at OSE Industries in November 2023, where he played a vital role in reinforcing the company’s strategic leadership and operational excellence. He will oversee all operations, drive business strategies, and cultivate a culture of innovation and excellence to navigate and capitalise on industry developments. He takes over from Magdy Samoul, who served as CEO since 2012. Samoul will transition to CEO of DEI, where he will serve as an advisor focusing on strategy development and project implementation.

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On the academic front, Faisal holds a BSc degree in Industrial Engineering from Southern Illinois University. His core competencies include engineering, manufacturing, project planning, and risk management.

Expressing his vision and enthusiasm for the new role, Faisal commented, “I am delighted to assume the role of CEO at OSE Industries and look forward to collaborating with our skilled team to strengthen the company’s solid foundation and drive sustainable growth. My primary objective is to ensure maximum value for our stakeholders and establish OSE Industries as a leader in the extrusion industry.”