Thobe Al Aseel, Saudi Arabia’s leading wholesale brand, has confirmed the appointment of Khaled Abdullah AlOmar as the Chief Executive Officer, effective September 1, 2025. 

The company announced, “Thob Al-ASEEL Company announces the decision of the Board of Directors dated 28/08/2025 to appoint Mr. Khaled Abdullah Al-Omar as the Chief Executive Officer of the company, effective 01/09/2025.” 

AlOmar was appointed Acting CEO in February, following the resignation of Abdulrahman Saeed Ali Al Maleh, who stepped down after nearly seven years of service.

In his new role, AlOmar brings nearly 30 years of leadership experience. He previously served Al Aseel’s subsidiary – Al-Judaie Men’s Fabrics as Chief Operating Officer. Other than that, he worked with the Grain Foods Foundation and has been associated with the Al-Judaie Group in key roles since 2004.

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On the academic front, AlOmar holds a bachelor's degree in Business Administration from King Faisal University. "In addition, he has successfully led several other senior leadership roles, gaining extensive expertise in business development, project management, and achieving strategic objectives," the company noted.