Global Agentic Automation platform – UiPath has appointed Sara Al-Alsheikh as Regional Vice President and Managing Director for Saudi Arabia, Kuwait, and Bahrain, effective immediately, 

Alsheikh will oversee the platform's business growth and strategy across these three nations and beyond, amid rising demand for AI-powered automation across the Gulf, the company stated. 

She will be based at the regional hub in Riyadh, focusing on expansion across key sectors such as government, banking, oil and gas, and more. In addition, she will work on strengthening the company's partner ecosystem and driving customer success through large-scale digital transformation initiatives.

In her new role, Alsheikh brings a wealth of industry expertise, having worked with leading tech companies including IBM, SAP, HP, and Cisco. She joined UiPath in 2023 as the Regional Industry Director for the Public Sector and PIF, where she played a pivotal role in advancing the company’s commitment to the "Gulf’s ambitious Vision 2030 objectives by fostering innovation and driving sustainable growth across key sectors, while also supporting gender inclusion goals," the company stated.

It further added that, “Sara’s appointment reflects the Kingdom’s ongoing transformation and growing emphasis on empowering women in leadership as part of Vision 2030…She represents a new generation of Saudi leaders driving innovation, inclusion, and sustainable growth across the region’s technology landscape.”

Extending wishes to her, Zakaria Haltout, Area Vice President Middle East and Africa at UiPath said, “Sara’s leadership is a strategic asset for UiPath and a symbol of what’s possible when talent, vision, and inclusion intersect. She brings not only invaluable regional insight but  also the drive to execute at scale, and we are excited to see her lead our next chapter of growth.”

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Alsheikh added, "I could not be more thrilled to step into this leadership role at such a pivotal time when the Kingdom is accelerating its digital transformation roadmap and making AI a cornerstone of its strategy.

At the same time, UiPath has reached a pinnacle of innovation through the recent relaunch of the UiPath Platform as the first enterprise-grade platform for agentic automation on the market. My mission is to help our clients reimagine how work gets done faster, smarter, and more autonomously thanks to agentic automation, with UiPath at the core of their innovation journey."