Gulf countries are fast-tracking workforce nationalisation to transform their economies — using policy, enforcement, and cultural shifts to boost national talent in the private sector. But is policy alone enough?
The initiative will be implemented in three phases, from April 2026 to April 2028, prioritising over 40 job roles, including tourism managerial positions, chefs, and PR and marketing roles, for Saudization efforts.
The phase 1 will apply to all private sector establishments employing at least one worker in the main cities—Riyadh, Makkah, Madinah, Jeddah, Dammam, and Khobar.
With 65% of Saudis under 35, investing in lifelong education is essential. Saudi Arabia is focused on developing skills and addressing workforce gaps for the future.
People’s productivity might initially come from the tool, but for the framework to be of good quality, that cognitive effort ultimately needs to be internalised.
The survey shows that 71% of CEOs in the Kingdom expect increased profitability within the next 12 months thanks to GenAI, while 57% are confident in integrating AI into core business processes.